LET'S TALK

Create video podcasts that build consumer understanding & trust around your organization

FROM THE INTERVIEW TO YOUR STORIES

Along with your full length landscape interview, you receive short portrait teasers to share on Instagram and Facebook Stories or TikTok.

02 / BEFORE YOUR INTERVIEW

3 Questions
Approved in Advance

Every interview is built around three questions about your business. You know what we're discussing before we record, so the conversation stays focused on the message you want customers to understand.

DURING YOUR INTERVIEW

Your content. Your way.

Your Logo & Branding
Names & Titles
QR Codes for Coupons & Offers
Website Pages
Photos & Graphics
Video & Supporting Visuals

Just a few visuals that can be added to your video during your interview.

WHAT YOU RECEIVE / ALL IN 1080p HIGH DEFINITION

One Interview Four Finished Videos

1× Full Interview

Landscape • 1080p HD

Custom branded opener

2× Social Teasers

Portrait • 30–60 seconds • 1080p HD

Custom branded outro that directs viewers to your main page

1× Advertising Video

4:5 Feed Format • 15–30 seconds

1080p HD

Edited specifically for Facebook & Instagram feed advertising.

03 / BUILD A SERIES

YOUR BUSINESS HAS MORE
TO TALK ABOUT THAN YOU THINK

Consistency is key in the digital space. Your customers’ questions, seasonal needs, and buying decisions create new conversations all year long.

6-MONTH CONTENT EXAMPLE

HVAC COMPANY

SPRING
APRILSPRING HVAC PREP
MAYAC REPAIR VS. REPLACE
JUNELOWERING ENERGY COSTS
SUMMER
JULYSUMMER EFFICIENCY
AUGUSTCOMMON AC PROBLEMS
SEPTEMBERGETTING READY FOR FALL

AND THAT’S ONLY SIX MONTHS.

04 / CHOOSE YOUR AUDIENCE

You don't need thousands of followers to reach thousands of people

Stop paying to rent other audiences. Use original content and digital boosts or ads to affordably build and own your own audience on your terms.

FACEBOOK + INSTAGRAM / ILLUSTRATIVE CAMPAIGN

See what $500 could do.

01 / THE MESSAGE

Your Podcast Content

The message you control

02 / THE BUDGET
$500

Ad Budget

You choose what to spend

03 / THE AUDIENCE

Your Ideal Customer

Location
South Bend + 25 miles
Age
35–64
Gender
Men + Women
Customer profile
Built around your business

ILLUSTRATIVE DELIVERY

25,000–50,000

Potential Impressions*

At an example cost of $10–$20 per 1,000 impressions

Control the Message

What do you want customers to know?

Control the Audience

Who do you want to reach?

Control the Budget

How many people do you want to reach?

*Illustrative example only, assuming a $10–$20 CPM (cost per 1,000 ad impressions). $500 ÷ CPM × 1,000 = 25,000–50,000 impressions. Impressions are ad displays, not unique people. Actual costs and results vary; impressions, reach, leads, and sales are not guaranteed. Audience options depend on the platform and campaign. Advertising spend is separate from content production.

05 / YOUR HOST & PRODUCER

20+ YEARS BEHIND
THE MICROPHONE

You don't have to be a professional on camera. That's my job.

I'll guide the conversation and help you look like the star of your own podcast.

Caleb, host and producer of Local Business Video Podcast

Over a 20 year career in large market radio broadcasting, Caleb has reached millions of listeners across iconic stations in Indiana like 97.1 Hank FM - Indianapolis, Sunny 101.5, and U93, with key stops in other cities like Detroit, Omaha, and Toledo.

He’s interviewed everyone from local entrepreneurs to A-list national personalities. A champion for community impact, he’s spearheaded campaigns raising hundreds of thousands for St. Jude, Toys for Tots, child abuse prevention, and natural disaster relief. Today, Caleb is using his experience to help companies turn their expertise into compelling video content that drives real trust with consumers.

SOME PEOPLE YOU MAY KNOW THAT CALEB HAS INTERVIEWED

Ed Sheeran · Jeff Foxworthy · Rascal Flatts · Lewis Capaldi · Machine Gun Kelly · Khalid · Gavin DeGraw · Hillary Scott of Lady A · Pentatonix · Kenny Chesney · Scott Borchetta · and more

READY TO TALK?

LET'S TALK ABOUT
YOUR BUSINESS

No two businesses have the same story to tell. Let's have a conversation about yours and explore what consistent professional video content could look like for your company.

START A CONVERSATION